Part 5 – With Facebook, Instagram, and Twitter in Crisis, A New Generation of Apps Emerges

Part 5 – With Facebook, Instagram, and Twitter in Crisis, A New Generation of Apps Emerges Ariel Aarenau Dec 19, 2022 (published February 23, 2023) · 5 min read Follow With Facebook, Instagram, and Twitter each in a state of disrepair, it should be no surprise that...

Part 4 – A Little Birdy Told Me Twitter Is Lost

Part 4 – A Little Birdy Told Me Twitter Is Lost Ariel Aarenau Dec 15, 2022 (published February 16, 2023) · 5 min read Follow I write this post amidst ongoing chaos at Twitter HQ (Conger et al., 2022). It is November 21, 2022, and a few dozen more Twitter employees...

Part 3 – Can We #ThrowbackThursday Our Way to the Old Instagram?

Part 3 – Can We #ThrowbackThursday Our Way to the Old Instagram? Ariel Aarenau Dec 12, 2022 (published February 9, 2023) · 7 min read Follow Founded in 2010 by Kevin Systrom and Mike Krieger, Instagram was an instant success. The app reached over one million users...

Part 2 – Facebook Has Had Too Many Facelifts

Part 2 – Facebook Has Had Too Many Facelifts Ariel Aarenau Dec 8, 2022 (published February 2, 2023) · 6 min read Follow The year is 2004: Facebook is “open for popular consumption at Harvard University,” but Zuckerberg is anything but a household name (Wayback...

Part 1 – Social Media Storytelling Is Having an Identity Crisis

Part 1 – Social Media Storytelling Is Having an Identity Crisis Ariel Aarenau Dec 6, 2022 (published January 27, 2023) · 3 min read Follow I believe it would be wise to start off this series of posts by stating for the record that I am both a shareholder of Meta and,...